I really believe in the principles and ethos of the co-operative movement; I believe there is a parallel universe to big (unsustainable) corporate and small (unsustainable) non-profit. There is something somewhere in the vast middle that has a real chance at working - for people, for the planet, and for our pocketbooks. I want to be in at the ground floor to ask the tough questions and find the tough solutions to make something that people can feel good about and that can last.